Unbound Commerce is a leading provider of mobile and social commerce solutions, designed for Retailers seeking to reach their customers anytime and anywhere. Unbound’s unique approach treats mobile as a powerful new channel, not merely as a smaller version of the standard site, or as a function to be outsourced. Unbound customers benefit from a solution directly under their control and integrated into their existing e-commerce operations.
The 2011 issue of the Mobile Commerce Data Book from Internet Retailer shows Unbound Commerce as the top mobile commerce vendor with an industry-leading number of mobile web deployments for Retailers. Unbound Commerce’s approach also delivers a social commerce application for Facebook, allowing consumers to buy where they connect through social media.
Unbound Commerce was formed in 2008 by veterans of the mobile and e-commerce industries in order to help retailers capitalize on the tremendous opportunities represented by the exploding use of mobile by consumers, with the opportunity retailers have to interact with their customers whenever the customer has a need or urge.
Unbound studies consumer mobile behavior, and how they shop with their phone. We understand the most popular use cases, and how they differ from those of typical online shopping, or store-based shopping. And how consumers use mobile to bridge the physical and online worlds:
- Using mobile to find nearby stores
- Carry the retailer’s online presence with them while on-the-go, eg, checking order status
- Bringing their phones into the stores to research products
- Responding to print & billboard advertising via their phones.
Unbound also pays close attention to evolving industry best practices. Based on our highly-focused expertise, new capabilities are implemented as part of our Unbound Commerce Mobile Presence™ platform, so that our retailer customers can always stay at the forefront of this major emerging channel. Unbound’s existing customers obtain increased revenue and deeper relationships, using the capabilities provided in the Mobile Presence platform.