Mobile Site Revamp Yields 42% Conversion Rate Increase

See Full Article

Sports Unlimited Relaunches Mobile Site, with New Responsive Design Checkout Solution from Unbound Commerce.

Wide Open Spaces Mobile Site

Boston, MA (PRWEB) July 18, 2013

Unbound Commerce is pleased to announce mobile site performance results, following an enhancement project and June 4 relaunch for client Sports Unlimited. In addition to significant UI flow enhancements, the mobile site now features Unbound’s new Responsive Design Checkout Solution, so ecommerce features like PayPal are formatted automatically for mobile consumers.

Announcing New Cloud Wallet Services

Announcing New Cloud Wallet Services to Streamline Mobile Checkout via Partnership Between Cardinal Commerce and Unbound Commerce

New York City, NY (The Wall Street Journal) June 5, 2013

Announcing New Cloud Wallet Services to Streamline Mobile Checkout via Partnership Between Cardinal Commerce and Unbound Commerce

Partnership Targets Mobile Conversion Rates

MENTOR, Ohio and BOSTON, June 5, 2013 (GLOBE NEWSWIRE) — CardinalCommerce and Unbound Commerce are pleased to announce their new Cloud Wallet Service for online merchants. Scheduled for release in July, Cloud Wallet Service from Unbound Commerce uses the new Universal Wallet API(TM) from Cardinal offering a single point connection to several leading digital wallets. Our combined resources are targeting the #1 inhibitor of mobile purchases: thumb-typing through checkout. Using Cloud Wallet Service, mobile retailers can accept any kind of cloud wallet their buyers wish to use. The new service launches with support for PayPal, Amazon, Google Wallet, V.me by Visa, MasterPass by MasterCard, Payfone One Touch Checkout on Verizon devices and Sprint Mobile Wallet.

42% of consumers say it’s a “showstopper” to have to thumb-type name / address / payment info into their phones.

The partnership between Cardinal — the world-leader in enabling remote commerce (internet, mobile, etc.) — and Unbound Commerce — the #1 provider of mobile commerce to top 2000 online retailers — was formed to target the problem of low conversion rates in mobile settings. “Our two companies know we can deliver solutions to streamline mobile checkout. Unbound’s Cloud Wallet Service will make it easy for retailers to accept the online wallet of their buyer’s choice,” according to Keith Lietzki, Vice President/Co-Founder of Unbound Commerce. “Based on studies, we expect to deliver 20-40% gains when retailers can accept the cloud-based wallet that works best for their individual buyers.”

“Mobile can be the linchpin to retailers’ omni-channel strategy,” said Lietzke. “Mobile is often non-transactional when it is mainly used to support other channels. But when the consumer has the impulse to purchase, the retailer must make the mobile purchase as quick as possible. Cardinal was an obvious partner for us once we understood the scope of their transactional capabilities. They have taken a big lead in support for this powerful new class of online wallets.”

“The payments industry is in the midst of a transformation giving consumers unprecedented options from their banks, phone companies and e-commerce leaders,” said Tim Sherwin, Cardinal’s Executive Vice President. “A partnership with Unbound was attractive because it helps further our mission of normalizing payments through a single integration with little to no effort or time on behalf of our customers. Cardinal’s existing Centinel merchants can leverage the framework already in place to easily add the Universal Wallet API, effectively Future-Proofing their business so they are prepared for whichever services do take off.”

Cloud Wallet Service is scheduled for release in July 2013. 10 retailers will be selected for beta. For more information, email to CloudWallet@UnboundCommerce.com.

About Universal Wallet API

Cardinal’s Universal Wallet API offers access to several of the leading wallets available in the digital space today. Included are MasterPass by MasterCard, V.me by Visa, Google Wallet, PayPal, Amazon, Payfone One Touch Checkout and Sprint Mobile Wallet. The Universal Wallet API is an extension of Cardinal’s Centinel platform making it easier to implement multiple wallets as well as test and scale the functionality for existing merchants. When connecting with Cardinal, Merchants can easily deploy a payment strategy to maximize sales, increase margins and enhance the consumer experience.

About Cardinal Commerce

Cardinal has been a pioneer in the remote payments industry since 1999 and is a branded global leader in enabling authenticated payment transactions in the electronic commerce and remote commerce markets.

Cardinal’s SafeCloud(TM) SaaS software platforms for merchants, banks, processors and transaction supply chain providers create friction-free interoperability among otherwise disparate and incompatible operating systems. Cardinal’s platforms enable technology-neutral authentication across a wide range of applications. The Company’s proprietary, patented solutions easily facilitate the addition of new technology for remote distribution channels through a single connection. This allows merchants to securely accept payments from the entire financial transaction ecosystem and ensures their business is Future-Proof and ready to capitalize on any emerging payment brands or methods.

The universe of payments spans from traditional credit and debit card brands like MasterCard and Visa, to established and emerging alternative payment brands like PayPal(TM) , Green Dot(R) , and Alipay. In accommodating this growing number of payment brands and methods, and these technology and authentication approaches within legacy infrastructure, Cardinal’s platforms serve as universal switches, supporting virtually all merchant platforms, wallets, processing systems and authentication methodologies.

Cardinal is headquartered in Cleveland, Ohio and services a worldwide Customer base from facilities in the United States, Europe and Africa. For more information, visitwww.cardinalcommerce.com

About Unbound Commerce

Unbound Commerce is the #1 provider of mobile commerce solutions, for the top 2000 Retailers. Unbound delivers solutions for smartphones, tablets and in-store; our solutions let merchants connect with their customers anytime and anywhere. Unbound has designed and built mobile solutions for Rockport, Finish Line, Coors, and more than 350 other retailers. For additional information, please visit us at http://www.UnboundCommerce.com

CONTACT: Media contacts:
Francis M. “Tim” Sherwin
Executive Vice President, CardinalCommerce
877.352.8444
tims@cardinalcommerce.com

Keith Lietzke
Vice President/Co-Founder, Unbound Commerce
617.935.5216
klietzke@unboundcommerce.com

An outdoors gear retailer reels in sales with a new mobile commerce site

See Full Article

Wide Open Spaces integrates Unbound Commerce and Magento for its m-commerce site.

Wide Open Spaces Mobile Site

Chicago, IL (Internet Retailer) June 3, 2013

Wide Open Spaces integrates Unbound Commerce and Magento for its m-commerce site.

Customers of members-only flash sale e-retailer Wide Open Spaces are often quite far from a PC. They’re hunters and fishermen who like good deals. And they needed a way to keep track of flash sales while in the great outdoors. So Wide Open Spaces built a mobile commerce web site.

Retailers See 71% Surge In Mobile Commerce, Mobile Site Traffic Nearly Doubles

See Full Article

Unbound Commerce reports record same store mobile sales and traffic growth.

Boston, MA (PRWEB) May 14, 2013

Unbound Commerce announced today that a broad index of 200 retailers using its Mobile Presence platform to power their mobile commerce sites saw record increases in both traffic and sales volume metrics, in year over year same store comparisons for March/April 2013.

As consumer confidence in mobile has risen, so has mobile commerce revenue. Across a range of retailers using the Unbound Commerce platform, mobile commerce revenue jumped 71% in March and April, versus the same period in 2012.

MillerCoors Serves Up New Mobile Site

Unbound Commerce Powers Mobile Commerce For Beer Brand Merchandise Sales


Unbound Commerce, the #1 mobile commerce solution provider for retailers and brands, today announced the launch of a commerce-enabled mobile site for client MillerCoors, one of the Nation’s largest beer brands

The new m.ShopMillerBrewing.com mobile site features branded merchandise from nearly 20 top beer brands, including Miller High Life, Foster’s, Peroni, Miller Genuine Draft, Grolsch, and Pilsner Urquell. Now, mobile site visitors of legal drinking age can browse and shop for products from their favorite MillerCoors beer brand, and checkout, right from their mobile phones.

Mobile customers can also share the products they discover on the mobile site with their friends via Facebook, Twitter and email links. The backend platform also allows MillerCoors to build campaign-specific mobile landing pages and link these pages with marketing materials via a QR code generator feature.

“We saw the growth of mobile commerce and wanted to get involved. Since nearly half of all Americans now own web-connected smartphones, delivering a site experience optimized for mobile visitors to our website made a lot of sense,” said Laurel Cunningham, Consumer Licensing Director at MillerCoors.

“MillerCoors has an active mobile customer base that is out at sporting events, enjoying MillerCoors products,” said Wilson Kerr, Unbound’s VP of Business Development & Sales. “This new mobile site serves their customers in an exciting new way and we are pleased to have been selected as the technology partner for the task.”

About MillerCoors
MillerCoors brews, markets and sells the MillerCoors portfolio of brands in the U.S. and Puerto Rico. Built on a foundation of great beer brands and nearly 300 years of brewing heritage, MillerCoors continues the commitment of its founders to brew the highest quality beers. MillerCoors is the second-largest beer company in America, capturing nearly 30 percent of U.S. beer sales. Led by two of the best-selling beers in the industry, MillerCoors has a broad portfolio of highly complementary brands across every major industry segment. MillerCoors operates eight major breweries in the U.S., as well as the Leinenkugel’s craft brewery in Chippewa Falls, Wisconsin, and two microbreweries, the 10th Street Brewery in Milwaukee and the Blue Moon Brewing Company at Coors Field in Denver. The MillerCoors vision is to create the best beer company in America by driving profitable industry growth. MillerCoors insists on building its brands the right way through brewing quality, responsible marketing and environmental and community impact. Please see www.MillerCoors.com for more information.

About Unbound Commerce
Unbound Commerce is the leading solution provider for retailers and brands seeking to capitalize on the booming adoption of mobile and social commerce by consumers. 360+ retailers currently use the Mobile Presence® platform, and the Mobile Commerce Data Book from Internet Retailer identified Unbound Commerce as the #1 mobile commerce solution provider in the space. Retailers of every size choose Unbound for integrated mobile commerce sites, commerce-enabled apps, tablet commerce sites and apps, and Facebook stores. For additional information, please visit http://www.UnboundCommerce.com.

RugsUSA Finds Mobile A Perfect Fit

Launches Integrated Mobile Commerce Site from Unbound Commerce


– Leading rug and home furnishing retailer RugsUSA has risen to the top of the online field by offering a wide variety of products at great prices— using special promotions, free shipping and exclusive discounts to drive awareness and traffic.

Today, RugsUSA is pleased to announce they have extended their reach into the booming mobile commerce space via the launch of m.rugsusa.com. The new integrated mobile site is designed to capture the here-and-now power of mobile and provide a mobile experience for web traffic increasingly originating from smartphones.

RugsUSA has an increasingly mobile customer base and wanted to allow their customers to try on the best possible mobile commerce experience. According to Koorosh Yaraghi, CEO at RugsUSA, “our new mobile site lets us connect with customers while they are rug shopping in traditional stores.” By bringing their offerings into the bricks-and-mortar settings, RugsUSA can offer their well-priced products to customers at the times they are most likely to purchase.

“We were able to draw on the deep mobile expertise of Unbound Commerce, creating a very compelling mobile customer experience,” said Mr. Yaraghi. “Our new mobile-optimized site leverages all of our in-place ecommerce systems, without any impact on our IT or our operations. We’re very pleased with the project and with the results we’ve seen.”

The new mobile site includes RugsUSA’s promotional offers and product-specific social media linkages. Customers can also share product details by email. Registered customers get streamlined checkout by signing in and having their address information automatically entered for them.

About RugsUSA
The new mobile site includes RugsUSA’s promotional offers and product-specific social media linkages. Customers can also share product details by email. Registered customers get streamlined checkout by signing in and having their address information automatically entered for them.

About Unbound Commerce
Unbound Commerce is the leading solution provider for retailers and brands seeking to capitalize on the booming adoption of mobile and social commerce by consumers. 360+ retailers currently use the Mobile Presence® platform, and the Mobile Commerce Data Book from Internet Retailer identified Unbound Commerce as the #1 mobile commerce solution provider in the space. Retailers of every size choose Unbound for integrated mobile commerce sites, commerce-enabled apps, tablet commerce sites and apps, and Facebook stores. For additional information, please visit http://www.UnboundCommerce.com.

Cyber Monday Madness: Unbound Commerce Retailers

See Full Press Release Here

Cyber Monday Madness: Unbound Commerce Retailers
See 400+% Jump In Mobile Commerce Sales

Aggregate Mobile Sales Across Network Of 360+ Retailers Up Dramatically, Most Site Visits From New Customers


Leading mobile commerce service provider Unbound Commerce released numbers today showing the impact of Cyber Monday on aggregate mobile commerce transactions.

Total revenue generated by retailers utilizing Unbound’s integrated mcommerce platform surged 410% on Cyber Monday, as customers reached for their smartphones to shop and covert purchases in record numbers.

Rockport Streamlines Mobile Checkout Flow with Google Wallet

See Full Press Release Here

Rockport Selected As Early Partner, Speeds Mobile Conversions With 3-Click Checkout Implemented By Unbound Commerce

Rockport’s new mobile site features the entire Rockport line of shoes, boots and accessories and allows consumers to shop and checkout, all from their smartphones. Powerful features have been integrated into the mobile commerce platform by service provider Unbound Commerce, extending and leveraging the current Rockport ecommerce infrastructure.

And now Rockport has integrated Google Wallet as a payment option on its mobile site to streamline the mobile checkout process for its customers. Selected as a launch partner, Rockport was featured in a recent announcement about the new Google Wallet solution for the mobile web.

Cavender’s Boot City Rides Mobile to the Rescue

See Full Press Release Here

Cavender’s Boot City has a new mobile site, delivers topnotch service to customers. Mobile commerce solution built by Unbound Commerce.

mCustomer_cavenders

Cavender’s Boot City, a leading retailer of western apparel, has launched their new mobile commerce site, powered by Unbound Commerce. Customers with smartphones can visit http://www.Cavenders.com and automatically get a mobile-optimized experience, including full catalog, online purchasing and directions to the nearest store.

Unbound Commerce Partners With Google Wallet On New mCommerce Rollout

Google Wallet Offering Means Faster Mobile Checkout Flow

Unbound Commerce today announced that it will participate as a Google Wallet platform partner. Unbound is now authorized to deliver Google Wallet checkout functionality in the context of the mobile commerce sites that Unbound builds and deploys for leading national retailers and brands.

Visitors to mobile commerce sites displaying the Google Wallet button can use Google Wallet to checkout, which can reduce friction during the cart interaction process. Mobile consumers who use Google Wallet do not have to type in their shipping and billing information, credit card number, etc. Google Wallet users simply type in their Google usernames and password to pay, which can increase conversion rates and customer satisfaction.

VPAqK

Partner retailers and brands can retain their existing payment processors since the Google Wallet API that Unbound has access to is integrated into its mobile commerce site offering. Best of all, there are no additional fees for accepting Google Wallet on a mobile commerce site, and all payments are sent through the existing credit card processor the retailer uses.

“We are always looking for new ways to streamline the consumer interaction flow for our retailers and brands and are pleased to join forces with the Google Wallet team,”said Wilson Kerr, Unbound’s VP of Business Development & Sales. “Google does not do anything in a small way and we believe they will be a strong force in the mobile payments space. Our retailers are embracing this single click checkout option and we have multiple large brands committed”, he added.

About Unbound Commerce
Unbound Commerce is the industry’s #1 provider of mobile commerce solutions, for Retailers seeking to reach their customers anytime and anywhere. The 2011 issue of the Mobile Commerce Data Book from Internet Retailer shows Unbound Commerce as the #1 mobile commerce vendor, with an industry-leading number of mobile commerce site deployments. Unbound Commerce’s approach also delivers a social commerce store for Facebook, allowing consumers to buy where they connect through social media, as well as commerce-enabled iPhone and Android applications and in-store tablet-based mobile commerce. For additional information, please visit us athttp://www.UnboundCommerce.com.

About Google
Google’s innovative search technologies connect millions of people around the world with information every day. Founded in 1998 by Stanford Ph.D. students Larry Page and Sergey Brin, Google today is a top web property in all major global markets. Google’s targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users. Google is headquartered in Silicon Valley with offices throughout the Americas, Europe and Asia. For more information about Google Wallet, visit http://www.google.com/wallet/